The UK populations feelings about current and future economic conditions have fallen back to levels last seen in the immediate aftermath of the Brexit vote.
That is according to the market research institute GfK's latest Consumer Confidence Index, which, based on several key indicators, gives the UK an overall score of -12 for July.
This is two points lower than in June, and the same tally recorded 12 months ago, making it the joint-worst score given to the UK since it decided to leave the EU.
"The economic picture across the UK remains confusing and this mood is reflected in the score, but all bets must now be on a further drift downwards in confidence," GfK head of market dynamics, Joe Staton, said.
"Yes, employment is booming, but wages have fallen in real terms since 2008 once inflation is taken into account, and the household savings ratio is now at a record low."
How consumer confidence has changed over the last 12 months is shown below:
Conducted on behalf of the EU, the research involved a survey of 2000 individuals aged over 16 at the start of July.
The biggest reason for the fall in the overall index score was a decrease in sentiment towards the general economic situation over the last 12 months, which fell by six points to -31.
Expectations for the next 12 months also decreased by five points to -28, while the index measuring personal finances fell by one point to -2, as did the major purchase index.
This comes on the same day Lloyds bank released a report showing that, although 80% of consumers are positive about their own job security, only a third feel good about the country's financial situation.
It also shows that 60% are concerned about current levels of inflation, however, this drops to 54% for homeowners and rises to 71% for renters - suggesting tenure is a significant factor.
"The difference in sentiment towards the country's financial situation points to a lingering consumer unease about the broader outlook," Lloyds Bank, head of personal current accounts, Emma Greenwood, said.
"Even though inflation dipped a little in June, prudent households will want to take stock of their finances and ensure they are prepared for a greater squeeze on their spending power."
Sign up to our free newsletter here and receive a weekly roundup of news concerning the actuarial profession