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MEMBER SURVEY: Are we getting it right?

Open-access content Wednesday 2nd November 2022
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It takes just three minutes to let us know how we’re doing in this year’s IFoA member survey, so please watch out for the email carrying your unique link from [email protected]

During the past few years the IFoA has been listening and learning to better provide what you need to meet the changing demands of your career.

We have done a lot on the basis of your feedback, including holding or reducing fees to deliver better value for money, publishing annual Impact Reports to show how we’re enhancing the profession’s profile, modernising continuing professional development to make it more meaningful, making online events free for all members, launching learning and credentials in banking, data science, climate and IFRS 17, building a new website with improved navigation and functionality, and launching the IFoA Foundation to support those working in the profession during difficult times.

“We need to hear from as many members as possible”

Our programme of member insight includes surveys and focus groups to build data on your experience, informing decision-making at the highest level.

“Through gathering data and developing insights we have a better understanding of the wider IFoA membership and how we can support you in your career,” said chief executive Stephen Mann. “We see members who care passionately about the profession and the importance of keeping standards high, and who want the IFoA to make a difference in some of the bigger issues out there, as well as providing good value for money and being easy to transact with.

“Gaining a richer understanding of what is important helps us to focus our efforts on your priorities, knowing that they are grounded in evidence. So when we know that your time is precious but there is a demand for learning support, we are able to launch a new and much simpler modern virtual learning environment.

“But the power of our insight depends upon your participation to make sure we get as rich a picture as possible. Our 2021 full-length member survey saw a response rate of 12.5%. Our 2020 short survey hit 18.5%. The larger the sample, the more confidence we can have that we’re living up to our promise to be member led.

“I am asking you to help us by adding your voice. To keep improving, we need to hear from as many members as possible.”

Image credit | Shutterstock
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This article appeared in our November 2022 issue of The Actuary .
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